Vintage No Comment: Young and Innocent, 1977

This ad for New West magazine, a short-lived California version of New York magazine, appeared in the January 1977 No Comment section of Ms. Coincidentally, New York magazine published the first-ever edition of Ms. as a one-page insert in 1972.

Do you think the same sort of advertising geniuses are behind this campaign that “pretends” to sell little girls, too?

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