No Comment: Lush Protests Torture of Animals with Simulated Torture of Woman
April 27, 2012 by Catherine Scott · 22 Comments
We’ve long ceased to be surprised by PETA’s tendency to fetishize violence against women and objectify us in their ad campaigns. But now Lush, the British cosmetics chain we thought ...Read More
No Comment, Newcastle: “Not an Attractive Woman”
April 5, 2012 by Kristen Schuetz · 2 Comments
Under direction of its new ad agency, Droga5, the makers of U.K. beer Newcastle Brown Ale have invested in their first national TV spot. Launched April 2, the “No Bollocks” ad appears at first ...Read More
No Comment: Boys Want Success, Girls Want Boys
March 28, 2012 by Gwen Sharp · 6 Comments
A new Acuvue contact lens commercial aimed at teens reinforces both gender and racial stereotypes. The teens look forward to their futures. For the boys, these involve future career success—notice ...Read More
No Comment: “Escort Quality, Hooker Pricing”
March 12, 2012 by Kristen Schuetz · 5 Comments
A sheep. In a sombrero. Next to a vodka bottle. With the tagline, “Escort Quality, Hooker Pricing.” Where do I begin? Well, let’s start with the facts: The NYC billboard is part ...Read More
No Comment: PETA Doesn’t Want You to Wear Your Own Hair, Either
November 8, 2011 by Mimi Seldner · 52 Comments
Many of the issues we deal with here at Ms. are very cut-and-dry. Legislation to let a woman die on the hospital floor? Anti. The female orgasm (and woman-positive sex education)? Pro. Affording fetuses ...Read More
No Comment: “Use Your Natural Charm”
September 21, 2011 by Sarah Richardson · 10 Comments
In three new ads featuring model Gisele Bündchen, Brazilian lingerie company Hope urges women to take off their clothes before breaking “bad” news to their male partners. The ads rely ...Read More
No Comment: A “Younger, Hotter” Virgin
September 12, 2011 by Emily Musil Church · 4 Comments
Just in case we hadn’t fully internalized the message that women are most valued for their youth and beauty, Virgin America has introduced a new “younger, hotter” advertising campaign with ...Read More
No Comment: Zazzle’s Pro-Anorexia Kids’ Tees
August 16, 2011 by Christie Thompson · 6 Comments
Last week, the online retailer Zazzle–which “empowers” customers to create custom T-shirts, cards and other paraphernalia–ended sales of a kids’ T-shirt and onesie that ...Read More
No Comment: “Always”‘ Transphobic Drag Queen Ad
August 11, 2011 by Christie Thompson · 9 Comments
[Update: It seems the viral video was either a spoof or a potential ad that Always decided not to run. We apologize to Always, but still find the ideas behind the video--whoever made it--pretty offensive. ...Read More
Victory! Goodwill Removes Billboard
August 4, 2011 by Bree Davies · 13 Comments
Denver’s branch of Goodwill Industries, the thrift-store chain that has always positioned itself as a helping hand to diverse communities across the U.S., recently launched a new series of ...Read More
