Why Is There a Black-White Gap in Breast Cancer Mortality?

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Race, class and gender snake their way into practically everything, and all of these identities come to a critical head with black women and breast cancer. In the past 25 years, the gap between the percentage of African American women and white women who die from breast cancer has only grown wider, with black women […]

What the Pink? Breast Cancer-Related Makeup Products

Estee Lauder

For Breast Cancer Awareness Month, the Ms. blog will be running a series of pieces devoted to the disease and activism around it.  Isn’t breast cancer so pretty? Far from it–though cosmetic companies seem to be one of the most prevalent groups championing breast-cancer awareness with beauty products that make you glisten and glitter pink from head […]

What the Pink?: Boozing for Boobs

sutterhomewine

For Breast Cancer Awareness Month, the Ms. blog will be running a series of pieces devoted to the disease and activism around it.  It is now October, which means that Halloween is around the corner, the pumpkin decorations are out and … what is that? Oh, the color pink, slathered onto every billboard, advertisement and product possible. […]

Why “Save Second Base” Shouldn’t Be Our Mantra

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For Breast Cancer Awareness Month, the Ms. blog will be running a series of pieces devoted to the disease and activism around it. It’s fun. It’s flirty. And it grabs a person’s eye. Shirts, baseball caps and rubber bracelets emblazoned with the slogans “Save the tatas,” “Save second base,” “I heart boobies.” With each Breast […]

Is Susan G. Komen Cleaning House?

Komen

In early 2012, the decision by Susan G. Komen for the Cure to cut ties with Planned Parenthood (and then the semi-reversal of that decision), sent the organization into a frenzied state of damage control. Attendance at Komen events declined, donations dropped and the organization immediately sought advice from a former White House press secretary […]

You’ll Never Look at Pink Ribbons the Same

pink ribbons, inc.

Pink Ribbons, Inc., a documentary based on the 2008 book by Samantha King, looks at the effects of “pinkwashing” (when companies use the ubiquitous breast cancer-related pink ribbon to promote a product while also selling products linked to the disease), damns the ribbon as contaminated by profit. At first, the ominous soundtrack feels heavy-handed as it […]

Speaking Out for Women with Dense Breast Tissue

Amy Colton

The fate of early breast cancer detection in California may hinge on two sentences currently being negotiated at the state’s capital. The sentences are at the crux of Senate Bill 1538, introduced by Sen. Joe Simitian (D-Palo Alto) on March 27. The bill would require mammogram providers to add information about patients’ breast tissue density […]

Komen and the Dangers of Corporate-Funded Causes

komen planned parenthood

Breast-cancer charity Susan G. Komen’s decision to pull funding from Planned Parenthood–an organization that provides subsidized breast cancer exams for lower-income women–leaves me scratching my head. Komen claims to be withholding funds because of new criteria barring it from providing grants to organizations that are under investigation by local, state or federal authorities. In and […]

Have a Hunk Remind You to Feel Yourself Up

man's chest

October is National Breast Cancer Awareness Month, and that usually manifests in the bombardment of sexist and demeaning awareness campaigns like “Save the Ta-tas.” Don’t even get me started on the useless and idiotic Facebook memes. But there’s one surprising and, er, “exciting” new breast cancer awareness campaign this season. Rethink Breast Cancer, a Canadian […]

The Problem with Pink

Pink cookies

Breast cancer awareness efforts have been wildly successful in one way and, research suggests, a great failure in another. On the success side, the movement has mobilized a truly stunning range of companies to brand their products in ways that raise awareness of breast cancer. Here are a few examples. Fresh cookies (with pink chocolate […]