The promotional campaign for It Ends With Us, the film adaptation of Colleen Hoover’s best-selling novel, was so off-balance it became harmful. What should have been an opportunity to raise awareness about the complex and painful reality of domestic violence instead turned into a misguided showcase that trivialized survivors.
Author: Harshita Naik
Harshita Naik is a development and communications coordinator at the Sexual Violence Prevention Association (SVPA), a national nonprofit dedicated to preventing sexual violence systemically. Naik blends storytelling with strategy to drive change and amplify voices against sexual violence.